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MRKT2050 Marketing Research (Muckridge): Websites

Evaluating Websites

These criteria can help you assess your resource:

  1. Currency- Is the information current?
  2. Relevancy- Is the information relevant?
  3. Authority- What are the author's credentials?
  4. Accuracy- Where does the information come from?
  5. Purpose- Is the content biased?

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Projected retail market share of Amazon in the United States in 2016 and 2020

CNBC. "Projected Retail Market Share of Amazon in The United States in 2016 and 2020." Statista - The Statistics Portal, Statista,, Accessed 24 Sep 2017.